For interim critique, we shared our posters and ideas to our table to see which poster was working well in terms of visual style and text. We then discussed how we could develop our poster to create a stronger meaning. As a group we decided to go with my concept (Rebecca) as the poster reflects our concept better - an event for everyone to gather together to enjoy coffee and help each other. This is a more positive way to address our issue rather than forcing our audience to go fair-trade. We found that the other posters were a bit confusing in terms of the graph and percentage. Although fair-trade was listed at 100%, the graph was only at 50% of the cup. And in terms of our idea it did not excel as well as the one we chosen. I found that the critique was a helpful strategy to advance our project as we were able to see what was working and what wasn't. This can help us to further develop our poster and also our project overall.
For the remainder of the lesson, we decided to research for some fonts that might work better with our topic. So far the type that we picked did not fit in with our visual style. It appeared too bulky and constructed whereas our style is more free and loose. We also started to plan about our open choice. We are thinking of a stamp card, so that every-time you buy fair-trade coffee, the audience will get a stamp. If the card is fully stamped, they can receive a free coffee. This might be an interesting and fun way to get people to engage with fair-trade. After all, who doesn't like free coffee?
- The one that we picked to develop further.
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